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myralovinqesto

Financial Wellness Solutions

Our Journey Through Financial Wellness

From a small idea in Yarrawonga to helping thousands across Australia manage financial stress and build healthier money relationships

2019

The Beginning of Change

What started as evening conversations between friends about money stress became something bigger. We realized that most people weren't struggling with complex investment strategies – they were drowning in everyday financial anxiety. The constant worry about bills, the shame around debt, the fear of talking openly about money troubles.

Esperanza Thornfield
Founder & Financial Wellness Advocate
"I watched too many brilliant people limit their lives because of financial fear. We needed to change how Australia talks about money."

Those first workshops in community centers around Yarrawonga taught us something crucial – people don't need another budgeting app. They need someone to listen without judgment and help them understand why money decisions feel so overwhelming. That's when myralovinqesto was born.

Community Focus
Started with local workshops addressing real money concerns from everyday Australians
Psychology-First Approach
Recognized that financial stress stems from emotional patterns, not just mathematical problems
2022

Expanding Our Reach

The demand surprised everyone, including us. What began as monthly sessions in Yarrawonga expanded across the Northern Territory, then into Queensland and New South Wales. But growth meant learning new challenges – how do you maintain that personal connection when you're helping hundreds of people instead of dozens?

850+ People Supported
25 Communities Reached
120 Workshop Sessions

We discovered that financial stress doesn't discriminate. The successful business owner worried about cash flow just like the university student stressed about textbook costs. Different numbers, same sleepless nights. This realization shaped our approach – instead of one-size-fits-all advice, we developed frameworks that adapt to individual circumstances.

Digital Platform Launch
Created online resources to complement in-person support, reaching remote communities
Peer Support Networks
Established ongoing support groups where participants help each other navigate challenges
Professional Partnerships
Collaborated with counselors and financial advisors to provide comprehensive support
2025 & Beyond

Building Tomorrow's Financial Wellness

This year marks a new chapter. We're not just helping people manage money stress anymore – we're working to prevent it. Our upcoming programs focus on building financial resilience before crisis hits, and creating workplace cultures where money conversations aren't taboo.

The Australia we're building toward is one where financial wellness is as normal as physical fitness. Where asking for help with money doesn't carry shame. Where young people learn healthy money relationships before unhealthy patterns take root.

Workplace Wellness Programs
Launching in September 2025 - helping Australian businesses support employee financial health
Youth Financial Resilience
Programs for 16-25 year olds, scheduled to begin in early 2026
Regional Expansion
Opening support centers in Western Australia and South Australia by late 2025